Travel is a popular topic for blogs and bloggers. And Pinterest has taken the social media world by storm, quickly becoming a popular online platform although it could be argued that it is more a content curation platform than an actual blogging or content creation platform. All of which explains why Holland America’s latest travel sweepstakes utilizes a fun combination of Facebook and Pinterest. At the end of it all, one lucky Scenic South America Sweepstakes winner will walk away with a $500 American Express gift card.
To enter the Scenic South America, visit the the Scenic South America tab on Holland America Line’s Facebook page. Choose your favorite of six South American highlight photos and complete the entry form. Clicking Submit will not only enter you in the Scenic South America Sweepstakes it will pin the selected image to one of your personal Pinterest boards. Speaking of Pinterest, in order to be eligible to win you also need to follow Holland America Line’s Pinterst. You must also be legal residents of the U.S. and 18 yearrs old or older.
Pinterest is an engaging social media platform and a valuable tool that helps us connect with our guests on a very visual level,” explained Richard Meadows, executive vice president, marketing sales and guest programs in a statement to the media. “The travel boards on Pinterest are among the most popular and our page enables us to show off the many beautiful destinations our ships visit, such as South America.”
The Sweepstakes run through July 8, 2013.